18 Nov I found the key to managing gyms in the digital fitness platform DRAXfit!
The digital fitness platform ‘DRAXfit’ is a platform service that takes both the manager that runs the gym and the users that use the gym into consideration. Today, we will have a talk with Kwon Oh, the representative for Rapha Fitness, where they have chosen DRAXfit, the efficient gym management platform.
INTERVIEW WITH Rahpa fitness CEO
Kwon Oh, the representative of Rapha Fitness, opened Rapha Fitness recently after a career of being in charge of athletes’ training program as a physical therapist. Rapha Fitness is a training center that accommodates to various types of exercises ranging from Pilates, weight training, to small equipment training.
A smart connection! A new alternative to gyms, DRAXfit
Q. What did you put into consideration when opening this fitness center?
I believe this is a concern for everyone who runs a fitness center. I knew it wouldn’t be easy to manage a large number of members, so I concentrated on finding a platform that can tackle this problem efficiently. I have visited DRAX headquarters, inspected their factories, saw how they actively use recently commercialized aspects like apps and kiosks, and realized that it would allow me to efficiently manage a large number of members, that it would allow me to manage the members individually, and that it probably would have positive responses from the members. That’s why I chose DRAXfit.
Q. How does Rapha Fitness differ from other preexisting gyms?
As in the cases for preexisting gyms, general members don’t know what exercises to perform at a gym and have very little idea on how to do those exercises. So they register, but have difficulty in actually performing proper exercises and lose interest in exercising before very long. If these problems are not managed well, then you will lose members very quickly.
That’s why we chose DRAXfit to provide personalized exercises for each member, and to allow trainers to understand each member’s data to provide the members with a prompt feedback. This has become our advantage.
Furthermore, many of our PT members are not sure what exercises to perform on days where they are not coached. DRAXfit can manage these aspects as well.
Q. I guess you could call it an evolution of a fitness center, right?
Recently, contact-free services are on the rise, and kiosks and smartphones are used much more frequently. However, in many cases, it is difficult to connect your gym to your smartphones. As for DRAXfit, it can cover every aspect of the gym with that one system, because the system connects kiosks and exercise equipment to your smartphones. I believe that it is a new look for fitness centers, and something to aspire to as well.
Q. How are the exercise equipment connected to DRAXfit?
DRAX exercise equipment are already regarded as the best exercise equipment in the market, and many people in the industry know their advantages. The advantages include the fact that the equipment are designed to reduce unnecessary loads on the joints, and that the resistances are felt well on the muscles. Also, because they produce their products by themselves, it is easier to make requests for repairs.
Q. Any last words?
I believe the COVID-19 situation has accelerated it, but people have been getting used to a contact-free type of service lately. So some people feel that getting coached by trainer is somewhat awkward. I believe that accommodating to the times and changes is important if you are planning to open a gym, and it would be wise to allocate some time to think about an efficient platform for your gym.
Today, we heard from Kwon Oh, the representative of Rapha Fitness in Gwangju. Modern people will continue to prefer contact-free type of service, and will want to be provided with a proper quality service. This begs a question of if the traditional gym management will provide the customers with satisfaction. Representative of Rapha Fitness noticed that, gave it some thought, and found answers to that in ‘DRAXfit.’
Providing an evolved fitness center fitting to this era of rapid changes is not only the core element but also the essential element in opening a gym. If you want to meet DRAXfit, a new alternative to gyms, please contact DRAX now.